Peruvian entrepreneurs face a dilemma about their role in politics and society.

The recent survey conducted by Capitalismo Consciente Perú, in collaboration with Centro Wiñaq and Datum, has revealed a worrying picture regarding the relationship between the business sector and politics in Peru. Despite 66% of Peruvians wanting to see business leaders more involved in social issues, 65% of the surveyed entrepreneurs prefer to stay away from politics. This phenomenon not only reflects a disconnection between the business community and the social reality of the country but also a lack of recognition of their potential to influence national development. It is essential to remember that the Peruvian state has the responsibility to address the issues affecting society, but its management ineffectiveness has led many to doubt its ability to find effective solutions. In this context, it becomes evident that the private sector and academia have an invaluable opportunity to exercise proactive leadership by generating proposals that help build a stronger and more cohesive country. However, the lack of active participation from entrepreneurs in politics could be an obstacle to achieving this goal. The study highlights that, although one-third of entrepreneurs believe it is not their responsibility to engage in political issues, there is also recognition among their peers of the need for new business leadership. Politics, in essence, is not limited to party affiliation or holding public office; it is a practice that all citizens engage in through their daily actions and decisions. In this sense, the commitment of entrepreneurs should not be seen as a sacrifice, but rather as a natural extension of their role as citizens. A relevant finding from the study is that, despite the decision not to engage politically, half of the business leaders believe their role should focus on promoting ideas and debates that contribute to strengthening democracy. This stance suggests a latent desire to participate, even though concerns about reputational risks and government reprisals keep them in a position of inaction. It is a dilemma that resonates in many sectors of society and must be urgently addressed. Episodes of social and political crisis in Peru have been constant in recent years, raising the question of what might motivate leaders from the private sector to get involved in politics. For small and medium-sized business owners, the desire for a better Peru for their families is a key motivation. In contrast, leaders of large companies tend to be more motivated by the defense of democracy against radical currents that threaten the country's stability. Distrust in the administration of justice also stands out as one of the main concerns of the business community, as it reflects the deterioration of social coexistence. Their commitment to fighting corruption and promoting quality education is seen as fundamental to strengthening democracy. The national political agenda should include urgent issues such as combating crime, citizen insecurity, and illegal economies, which are perceived as direct threats to the stability of their businesses and, consequently, to the country's development. The fact that entrepreneurs see themselves primarily as citizens suggests a growing awareness of their responsibility for social well-being. Active participation in public issues is not only an act of commitment to sustainable development but can also be seen as an investment in a more stable and prosperous future for all. This is where the urgency of their involvement lies; the cost of inaction is higher than that of participation. It is undeniable that the political landscape of Peru requires change, and entrepreneurs have the capacity to be agents of that change. Their involvement can have a profound impact on society, not only in economic terms but also in building a stronger and more resilient social fabric. The question that remains is: are they willing to assume this role and actively contribute to the country's transformation? The need for more committed business leadership is evident and increasingly imperative. The history of Peru is filled with missed opportunities due to a lack of action and unity. Entrepreneurs must recognize that they have a responsibility to be part of the solution, not only in their businesses but also in society as a whole. At a time when the country faces so many challenges, now is the time to act and to show that the interests of the private sector can align with the common good. The invitation is clear: it is time for the entrepreneurs of Peru to rise and take an active role in politics, promoting constructive dialogue and proposing viable alternatives that lead the country toward a more stable and prosperous future. History is watching them, and the time to act is now.